Lynn M Dot Net

Any idiot can do what I do to make $ online. It's not rocket surgery, it's cake. Also, I like pie.

If you’ve been around the traffic exchange and related community very long, you likely know my very good friend and fellow blonde Southerner Sunny Suggs.

Sunny is out there in the online trenches every single day working hard as well as being social, day in & day out; is one of the hardest working folks in this industry; & has helped sooo many people. More than I could name in a week, and that’s only the ones I know of!

If you’ve been around the TE community very long, whether you’re a surfer or owner, she’s probably helped you with something sometime, and if you’ve been in online marketing elsewhere you may have run across her and her happy helpful self as well.

Sunny has singlehandedly put out some of the most consistently helpful programs in the industry, for many years. A while back she had a great program called All About Traffic Exchanges, you may remember.

Well, now Sunny’s brought that same concept back in another, even better site!

==> (click here to check out What Are Traffic Exchanges?)

What Are Traffic Exchanges? may not only show you things you may not have known before about TEs – it also includes in-depth videos and e-books outlining all the details (and I do mean pretty much literally ALL) about a few special traffic exchanges (including the traffic exchange I co-own, Sound Surf Live).

Even if you’re an old hat at TEs, here’s where it’s really valuable to current members and TE veterans – you can re-brand the e-book and give it away to your new and potentially new downline members. That’s a great way to help build your downlines and really help your new folks!

Show your support for one of the hardest-working and most consistently helpful folks in our community and check out Sunny’s awesome new program now:

==> (go grab all the helpful e-books & videos included in WATE now!)

P.S. (If you’re a traffic exchange owner and interested in having an e-book/video/e-mail series created for your traffic exchange like the ones currently in WATE, just give Sunny a shout!)


It seems like I write about this once a year (if not twice), but after yet another frustrating wrestling match with my e-mail box, it seems as good a time any to dust off this old rant once again.

Safelist/mailer mails are a pain to deal with, but for many of us in this industry, they’re a painful necessity. You need credits (in most cases) to be able to send out e-mail advertising through them, which means you either need to upgrade in the ones you use or constantly read/click e-mails you get from them, or a combination of both.

I sent out close to two million e-mails last month for Sound Surf Live, so yeah – I need a lot of mailing credits. I’m upgraded in some of the mailers I use regularly, but not all, so I fall into the “combination of both” category.

I receive several thousand e-mails from the safelists and mailers per week. I’ve got two e-mail boxes I use for such purposes and I attempt to stay on top of them every day, but most of the time I only manage to get around to clearing them out two or three times a week.

I can tell you that those two mailboxes get so much e-mail that if I get up from the computer and walk away for two or three hours, when I come back there will be over 1000 new mails that have arrived in my absence. So, as you can probably imagine, I prioritize a LOT when it comes to sifting through all those safelist and mailer mails.

I tell you all this so I can share with you why I DON’T read and click on what amounts to a large majority of the mail that arrives – far too many of those mails are simply TOO LONG.

I use Gmail, so my basic rule of thumb is this – if the credit link appears “below the fold” – i.e., if I have to page down to get to the credit link – that mail pretty much immediately goes in the Trash. I actually do like to check out other people’s advertising, but I just don’t have time for the extra minutes (possibly hours) it’d take to sift through the long ones.

It’s quite possible that not every safelist user is like me, but I would hazard a guess that many of them are. If folks are busy trying to run a business, then your best bet at getting your safelist mails read and clicked are keeping them as concise as possible (and therefore, hopefully, where that credit link lands “above the fold” in Gmail).

What you say in that e-mail? Not that important, in my opinion. I’m not likely to give it more than a cursory glance and probably a lot of folks won’t read it at all.

Your subject line and (especially) the ad/splash page/site/whatever your credit link is linked to is WAY more important than the body of your safelist mail, when people are already receiving hundreds or thousands of safelist mails daily.

There’s one particular mailer I get mail from daily that, literally, about 90% of the e-mails are way too long. It’s really sad that I’m on average probably only reading/clicking about 10% of those mails, but man, I don’t have time for the long ones and probably not too many other readers do either.

If you’re tracking your results and your e-mails aren’t getting read and clicked, they’re probably too long, simply put. Honestly, an empty/blank mail body with nothing but a credit link is probably better than those ultra long safelist mails (“4 Corners”, anyone?) I keep seeing.

Here are a few tips that will probably help to increase your safelist and mailer clicks (and conversions) a great deal. The below are examples of things I see all the time in mails I end up sending immediately to the Trash, so my advice is to stop doing them (at least #2, #3 and #4):

  • Keep the body of the mail short & concise, which I’ve already gone over above. If you’re familiar with Gmail at all, aim for making your mail short enough that the reader won’t have to page down to get to the credit link.
  • Resist the urge to make the body of your mail appear in large font. It’s liable to make your mail too long to bother with.
  • Don’t use bold font. It’s probably going to make your mail too long.
  • Don’t, don’t, DON’T add in extra space or spaces between the lines of the body of your mail. It’s almost definitely going to make your mail too long.

Pretty straightforward, I know, but these are exactly the things I see when I open up mails that I wind up sending unread and unclicked to the Trash. (If someone mails the same long e-mail often enough with such things, and I get familiar with seeing that subject line often enough, I don’t even bother to open up the e-mail at all before sending to the Trash.)

Like I said, I’ve written about this very thing once or twice a year for about the last six or seven years now and made the same suggestions and recommendations, mainly out of my frustration as a busy business person and frequent mailer and safelist user with a bogged-down mailbox and not all that much time every day to spare.

I certainly have no hopes of markedly changing the entire industry, but if just a few advertisers read this and take it to heart, I figure that gets a few more advertisers some clicks and conversions, probably – and that’s good for everyone involved, from the advertiser to the reader/user to the safelist and mailer owners.

In any case, here’s to less painful and more effective mailing! Have a great day and hope all your future emails get read and clicked more often!

(And if you need some more safelist tools in your marketing toolbox, try Charles Smith’s recently re-launched Advance Safelist!)


So another ClickTrackProfit badge hunt is afoot, the event having kicked off going on close to 12 hours ago now… and once yet again there are lonely badges sitting there without any badge hints, and therefore cannot be claimed by all the searching badge hunters.

This unfortunately happens every single badge hunt… but this time with the CTP Easter Egg Badge Hunt there seem to be more pitiful clueless badges than ever.

I really cannot stress enough the importance of getting your hints on your badge pages this early in the game, if you’re an owner of a badge in the hunt. Why?

Because the overwhelming majority of the activity in the hunt will occur in the first 2-3 days of the hunt. Sure, the badge hunt continues for two more weeks, but after the first few days, it’ll be mainly the hardcore badge hunters still going for badges.

A majority will have finished most of the badges they’re going for, other than ones that won’t be available ’til later (and I guarantee you they’ve already gone thru the list and made note of the ones that have, very smartly, specified a date or time period those badges will be later available).

It’s one thing if you have a badge that’s not going to be available ’til later or next week, but that’s not usually the case. And every hunt, shockingly there’s always a few that NEVER get their clues added (which means money on the badge completely wasted).

The first day, today, is especially important – but in any case, the first two or three days are just CRUCIAL. If you don’t have your clues on your badge’s or badges’ page today and wait very much longer, you will indeed have missed out on the primary & large majority of the hunt activity.

And depending on what your badge is for, that means you will have missed out on signups to your list, new members to your site, sales, or any number of things that you could see loads of today (and tomorrow and the next day) that might not be there later in the week and through the rest of the hunt.

So Badge Hunt badge owners, if this is you – get your badge hints on your badge page NOW Badge hunters can’t read your mind, and with no hints on your badge’s page, the majority of the hundreds of CTP members and badge hunters have no idea what to do to get your badge.

Y’all have already missed half a day of dozens of potential signups, sales, new members, and other activity – DON’T miss out on any more. I really, really, really cannot stress it enough how important it is to get those badge hints up ASAP.

Anyway, so there’s that. And on an entirely other note – I’m offering a free, one-day Login Spotlight Ad at Sound Surf Live for joining and becoming an active member of Charles Smith’s newly relaunched site, Advance Safelist. (This offer will be good through the end of March.)

If you haven’t already joined, just sign up here with my link (or the banner below), open a few e-mails from Advance after you’ve joined, and then send me a support ticket through the SSL help desk (the Support link is under the “Home” section at SSL) with the URL of the page you want to promote as your Login Spotlight, and I’ll get it set up. Easy peasy!

In any case, again – PLEASE get those badge hints on your page if you’re a badge owner…  happy Egg Badge hunting if you’re a hunter… and have a great rest of your Monday!


Everyone knows Charles Smith. Well, maybe not EVERYONE, but if you’ve been around the traffic exchange and related community for any length of time at all, you almost certainly have run across Charles somewhere or another.

I’ve known Charles for 7+ years and we’ve been friends and colleagues ever since. We were newbies around the same time and I’ve worked with him on several things over the years, helped him learn some stuff here and there, and he’s asked for my advice on occasion (some of which he listened to, some of which he didn’t, LOL).

In any case, Charles is a really good guy and one of the nicest around, and is very well-liked and trusted in the community overall.

All of which makes me even happier to announce that the safelist he opened several years ago, Advance Safelist, is re-launching today, now on the LFMVM script, and with a facelift with a fresh new design.

==> (click here to check out the revamped & re-launched Advance Safelist)

I know he’s got to be super excited about its future in its newly revamped version, and I am too! Charles is just one of those guys who deserves a good win in online business, and I hope Advance Safelist 2.0 will do so and continue to prosper and grow for a long time to come.

Email marketing continues to be one of the most effective ways to do business online, so check the newly made-over Advance Safelist, and be sure to add it to your business toolbox arsenal today. (Tell Charles I sent ya!)


Hi, I'm Lynn M & this is my blog.

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Some of the links mentioned within the posts & on banners on this site are my affiliate/referral links, and in such case I may get compensated for recommending those products or websites. However, I will never recommend something that I don't personally believe in on the date originally posted. I welcome your questions and feedback.








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